Purpose & Scope
This article explains how to configure SPF (Sender Policy Framework) records to authorize Structured email servers to send emails on behalf of your domain. Adding the recommended SPF record helps protect your domain’s reputation, improves deliverability, and reduces the chance of messages being rejected or marked as spam by recipient servers.
This process applies to any user or administrator managing domains used for Structured email marketing and CRM communications.
SPF Overview
Structured sends emails such as CRM alerts, marketing campaigns, and other communications on behalf of your domain. For example, if your domain is mydomain-with-sw.com and you send emails using a “From” address like user@mydomain-with-sw.com, recipient servers will check whether Structured servers are authorized to send emails on behalf of that domain.
What is an SPF Record? An SPF record is a line of plain text that includes a list of tags and values.
That’s the purpose of an SPF record: it tells recipient servers which mail systems are permitted to send mail for your domain, reducing the risk of messages being blocked or placed in spam.
Recommended SPF Record
Structured strongly recommends including the following SPF record for any domain using its email marketing services:
v=spf1 include:campaigns.structuredweb.com all
This TXT record explicitly allows Structured’s email servers to send mail on behalf of your domain.
Existing SPF Record
If you already have a TXT SPF record, do not create a second SPF record for the same domain. Instead, update your existing SPF record by adding the StructuredWeb include:
include:campaigns.structuredweb.com
Subdomains
If you are using a subdomain as your website address or for mailboxes (for example, user@email.structuredweb.com), you must create a separate, identical TXT record for each subdomain.
Testing & Validation
Once you have added or updated your SPF record, test your email functionality to ensure messages are delivered successfully.
Why SPF Matters
SPF records help recipient servers verify that the sending mail server is authorized to send on behalf of your domain. Without a valid SPF record, your emails are more likely to be rejected or routed to spam. Configuring SPF properly improves both deliverability and security.